INNOVATION = IDEA + APPLICATION
Successful innovations result from matching new ideas or inventions with viable market opportunities. What sounds easy is one of the biggest challenges to many organizations:
- How to come up with truly novel ideas?
- How to systematically identify market opportunities for existing ideas or technologies?
- And how to design the organization to facilitate effective and efficient innovation processes?
Innovation champions know how to answer these questions. They have developed 3 core innovation-related skills that help them to remain competitive: